Everything Amazon Products

Some 11% of the Amazon apparel shoppers we surveyed said that they had bought Amazon private-label goods in the past year, which is notable because those private-label lines are still relatively new. Our survey provided respondents with several examples of Amazon’s private labels, in order to minimize any confusion about the company’s own private labels versus other brands featured on Amazon that respondents may not have been familiar with.
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Amazon product lines include several media (books, DVDs, music CDs, videotapes, and software), apparel, baby products, consumer electronics, beauty products, gourmet food, groceries, health and personal-care items, industrial & scientific supplies, kitchen items, jewelry and watches, lawn and garden items, musical instruments, sporting goods, tools, automotive items and toys & games.
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