The service debuted on September 7, 2006 as Amazon Unbox in the United States. On September 4, 2008, the service was renamed Amazon Video on Demand. The Unbox name still refers to the local program, which as of August 2014 is no longer available for downloading purchased instant videos. On February 22, 2011, the service rebranded as Amazon Instant Video and added access to 5,000 movies and TV shows for Amazon Prime members.
Promising review: "I AM ONE OF THOSE PEOPLE WHO IS ALWAYS COLD AND I LOVE THIS BLANKET. VERY THICK! VERY WARM! VERY SHERPA-Y! This blanket is vastly superior to other furry blankets on Amazon and costs less. I am usually a you-get-what-you-pay-for kind of person but that isn't the case here; this blanket is incredible and affordable! I'm very picky and LOVE this blanket." —matt
In August 2007, Amazon announced AmazonFresh, a grocery service offering perishable and nonperishable foods. Customers could have orders delivered to their homes at dawn or during a specified daytime window. Delivery was initially restricted to residents of Mercer Island, Washington, and was later expanded to several ZIP codes in Seattle proper. AmazonFresh also operated pick-up locations in the suburbs of Bellevue and Kirkland from summer 2007 through early 2008.