On top of 4-star, Amazon has expanded its retail presence beyond its Whole Foods purchase. Amazon opened its first bookstore in 2015 and now boasts over 15 Amazon Books locations throughout the U.S., with plans to open more. Furthermore, the e-commerce power runs four cashierless convenience store-style, Amazon-Go locations along with pop-up stores.
A.: Prime members save $2 per month on this subscription service that offers thousands of books, movies, TV shows, educational apps and games for children ages 3 to 10 years old. Recently, Amazon expanded the ages, to also include specialty content for kids ages 9 to 12. Owners of a new Fire Kids Tablet automatically receive one year free. FreeTime Unlimited is accessible through Fire tablets, Fire TV and Kindle e-readers. Parents can granularly sort and filter content based on their own judgement as to what's appropriate.
In March 2014, Amazon increased the annual US membership fee for Amazon Prime from $79 to $99. Shortly after this change, Amazon announced Prime Music, providing unlimited, ad-free music streaming. In November 2014, Amazon added Prime Photos, adding unlimited storage of files deemed to be photographs in the users' Amazon Drive. Amazon began offering free same-day delivery to Prime members in 14 United States metropolitan areas in May 2015.
60 Minutes announced on December 1, 2013 that Amazon Prime Air was a possible future delivery service expected to be in development for several more years. In concept, the process would use drones to deliver small packages (less than five pounds) within 30 minutes by flying short distances (10–20 km) from local Amazon Fulfillment Centers. In the United States, the project will require the Federal Aviation Administration to approve commercial use of unmanned drones.
Students can also benefit from Amazon Prime. If you're a two- or four-year college student with a valid .edu email, you can get a free six-month trial of Amazon Prime Student, which gets you all of the benefits of Prime in addition to special student-specific deals and coupons. After your trial ends, Prime Student will cost you half the price of a regular Prime membership for up to four years or until you graduate, whichever comes first. You can also pay $6.49 per month with no obligation to continue your service.
Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. Why We Buy is based on hard data gleaned from thousands of hours of field research -- in shopping malls, department stores, and supermarkets across America. With his team of sleuths tracking our every move, from sweater displays at the mall to the beverage cooler at the drugstore, Paco Underhill lays bare the struggle among merchants, marketers, and increasingly knowledgeable consumers for control.
"No $6 has had a more positive impact on my effort to preserve my clothing than the $6 I spent on this bar by The Laundress. I learned about this product from Senior Editor Ellen Hoffman and I can honestly say it's the best thing I've done for my dress shirts. 1 bar has lasted me well over a year, and I just need to wet my shirt collar and rub the bar back and forth a few times before washing. It gets rid of all of the grime and oil from my collars. I was able to rehab shirts that were ready to go to charity or become rags." — Breton Fischetti
Well, don’t let the price of showing you care turn you into a grouch on special occasions. There are indeed cool gifts ideas out there that won’t cost a fortune, or leave you paying off your debt into old age. We’ve put together a list of great gifts that are not only fun but practical and clever, too — like hats that have earphones inside them, candles that work as body lotion, or slippers that heat up in the microwave. Take a look through this gallery of affordable gift ideas and save your energy for spending time with the people you care about. That is the point after all, right?
"This teeny tiny waffle maker is small but mighty. For those rare instances when I'm craving a waffle or two, this very small appliance easily gets the job done and stays out of the way when it's stored. It's very easy to use and clean; just plug in and wait for the light, add your batter and close the iron. To clean, wait for the iron to cool down, then wipe with a damp cloth and you're done." — Melanie Winer
But Amazon holds a unique position in the global marketplace. From its beginnings in 1994, Amazon’s platform was designed to democratize retail. Small vendors or manufacturers could sell outdoor grills, computer bags, and children’s toys alongside established brands. Now, with its expansion into private label, Amazon has shifted away from being an impartial, may-the-best-product-win distribution partner to being a direct competitor to those other vendors.
These findings are contrary to some commentators’ perceptions that the Amazon website does not provide a quality experience when it comes to shopping for fashion because the site was designed to sell specification purchases (such as books and electronics). Responses to our survey suggest that Amazon’s website does indeed deliver the experience apparel shoppers seek.