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This implies that growth in Prime membership will underpin Amazon’s expansion into clothing and footwear. However, Prime membership levels are already high in the US, suggesting that they could plateau in the coming years. Some 43% of those surveyed said that they already have a personal Prime membership and a further 21% said that they have access to Prime benefits through someone else in their household. So, Amazon may need to focus on driving up purchase frequency and average spend in order to support its market share gains.
In November 2007, Amazon launched the Kindle, an e-reader which downloads content over "Whispernet", via Sprint's EV-DO wireless network. The screen uses E Ink technology to reduce battery consumption and to provide a more legible display. As of July 2014, there are over 2.7 million e-books available for purchase at the Kindle Store. Starting in 2012 Amazon began offering differing models within generations of its readers starting with the Paperwhite, Voyage, and most recently the Oasis 2 released in October 2017.
In March 2014, Amazon increased the annual US membership fee for Amazon Prime from $79 to $99. Shortly after this change, Amazon announced Prime Music, providing unlimited, ad-free music streaming. In November 2014, Amazon added Prime Photos, adding unlimited storage of files deemed to be photographs in the users' Amazon Drive. Amazon began offering free same-day delivery to Prime members in 14 United States metropolitan areas in May 2015.
A.: Amazon Households allow two adults and up to four children to share digital Amazon content. Two adults in the same household can share a number of Amazon Prime benefits, including two-day shipping, streaming video and access to the Kindle Lending Library. To add yourself to — or remove yourself from — a household, follow the instructions on the Amazon website.
The best thing I bought was this front- and rear-facing light set for my bike. There are a ton of these on Amazon for a wide range of prices, so it can be hard to choose one. The Blitzu Gator is incredibly bright, offers a few brightness levels and flash patterns (plus steady light), and charges quickly. It detaches from its' mount easily so you can take it with you when you lock your bike up somewhere. The rear-facing light is tiny but surprisingly bright. — David Slotnick
Amazon's new Prime Reading feature differs from the Lending Library in a few key ways. First, it's not limited to Kindles: You can access the catalog of free e-books on phones, tablets and anything else capable of running a Kindle app. Second, the selection includes not only books, but also a rotating selection of magazines, comics, travel guides, Kindle Singles and more.
Below, we compare the top five retailers that respondents said they had switched spending to Amazon from with the top five they said they had bought apparel from in the past 12 months. The comparison shows that Target, Macy’s and JCPenney overindex in terms of share of apparel spending lost to Amazon, relative to their overall strength in shopper numbers.
If you’ve never heard of the West Memphis Three, do some research before you begin—you’ll want to be prepared. Within only a minute of the film’s opening, as Metallica’s “Welcome Home (Sanitarium)” noodles forebodingly over pixelated camcorder videos, intolerable images taken straight from police evidence glance across frame, so quickly and frankly you’ll immediately question if they are, in fact, real. Of course, they are—they are images no person should ever have to see, and yet Joe Berlinger and Bruce Sinofsky use them only to expose the unbelievable horror at the heart of the appropriately named Paradise Lost. What unfolds over the following two and a half hours is just as heartbreaking: a trio of teenage boys (one with an IQ of 72) is put on trial for the brutal murders of three prepubescent boys, the only evidence against them a seemingly forced confession by the young kid with the below-average IQ, and laughably circumstantial physical proof. The film explores the context of West Memphis, its blindly devoted Christian population and how the fact that these teenagers dressed in black and listened to Metallica somehow led to their predictable fates at the hands of a comprehensively broken justice system. With surprising access to everyone involved in the trial, as well as a deft eye for the subtle exigencies of any criminal case such as this, Paradise Lost is a thorough, infuriating glimpse of the kind of mundane evil that mounts in some of America’s quietest corners. Welcome home. —Dom Sinacola
Prime’s approaching a saturation point may be inevitable, but that doesn’t mean that memberships should already be described as “flattening out,” said Charlie O’Shea, lead retail analyst for Moody’s. O’Shea noted that, hypothetically, it’s possible for a company to grow at 10 percent, then slip to 9 percent, and still be adding more members in absolute numbers.
Also in 2006, Amazon introduced Amazon Elastic Compute Cloud (Amazon EC2), a virtual site farm, allowing users to use the Amazon infrastructure to run applications ranging from running simulations to web hosting. In 2008, Amazon improved the service by adding Elastic Block Store (EBS), offering persistent storage for Amazon EC2 instances and Elastic IP addresses, and offering static IP addresses designed for dynamic cloud computing. Amazon introduced SimpleDB, a database system, allowing users of its other infrastructure to utilize a high-reliability, high-performance database system. In 2008, Amazon graduated EC2 from beta to "Generally Available" and added support for the Microsoft Windows platform.
While our survey has long shown seasonal fluctuations in Prime membership levels, we have now seen four months of—at best—flatlining membership rates. Moreover, in July last year, Prime Day prompted a month-over-month increase in membership numbers, but this year we saw no such jump. This August, the proportion of consumers we recorded holding a Prime membership was the lowest we had seen in a year.
Society is perhaps what you would have ended up with in the earlier ’80s if David Cronenberg had a more robust sense of humor. Rather, this bizarre deconstruction of Reagan-era yuppiehood came from Brian Yuzna, well-known to horror fans for his partnership with Stuart Gordon, which produced the likes of Re-Animator and From Beyond…and eventually Honey, I Shrunk the Kids, believe it or not. Society is a weird film on every level, a feverish descent into what may or may not be paranoia when a popular high school guy begins questioning whether his family members (and indeed, the entire town) are involved in some sinister, sexual, exceedingly icky business. Plot takes a backseat to dark comedy and a creepily foreboding sense that we’re building to a revelatory conclusion, which absolutely does not disappoint. The effects work, suffice it to say, produces some of the most batshit crazy visuals in the history of film—there are disgusting sights here that you won’t see anywhere else, outside of perhaps an early Peter Jackson movie, a la Dead Alive. But Society’s ambitions are considerably grander than that Jackson’s gross-out classic: It takes aim at its own title and the tendency of insular communities to prey upon the outside world to create social satire of the highest (and grossest) order. —Jim Vorel
A.: Prime members save $2 per month on this subscription service that offers thousands of books, movies, TV shows, educational apps and games for children ages 3 to 10 years old. Recently, Amazon expanded the ages, to also include specialty content for kids ages 9 to 12. Owners of a new Fire Kids Tablet automatically receive one year free. FreeTime Unlimited is accessible through Fire tablets, Fire TV and Kindle e-readers. Parents can granularly sort and filter content based on their own judgement as to what's appropriate.
In January 2013, Amazon launched AutoRip, a digital music service. The service allows customers to receive a free MP3 copy of select CDs purchased through Amazon. Amazon announced in September 2013 that it would launch Kindle MatchBook in October 2013, a similar service for books allowing customers who buy books from Amazon to acquire an e-book copy for free, or at a discounted price of US$3 or less. MatchBook was launched on the company's site on October 29, 2013.