Another potential growth area for Amazon is it advertising business. The company is expected to grab 4.1% of the total domestic digital ad spend this year to move into third-place behind Google (GOOGL - Free Report) and Facebook (FB - Free Report) , according to an eMarketer report. Amazon only claims a tiny percentage of ad dollars compared to its peers, but the e-commerce firm is projected to see its share of U.S. digital ad spending climb to 7% by 2020 to hit $10.92 billion.
Sports brands such as Nike, Under Armour and Adidas are among the most-bought brands bought on Amazon. These brands’ presence across both clothing and footwear likely supports their leading positions—and, as we discuss later, footwear is a very popular category on Amazon Fashion. Lower-cost casualwear also ranks highly, as do underwear brands such as Hanes and Fruit of the Loom, implying that Amazon is popular for basics.
“Amazon has access to data that nobody else has,” said James Thomson, a former Amazon executive who now works at Buy Box Experts, a consulting firm that advises companies on how to build their brands and sell products on Amazon. “I can’t just walk into a store and say, ‘Excuse me, did you look at this brand of cereal this morning and decide not to buy it?’ Amazon has that data. They know you looked at a brand and didn’t buy it and they’re not going to share that data with any other brands.”
A.: Amazon Prime Video is the streaming-video component of Amazon Prime. Like Netflix and Hulu, Amazon Prime offers unlimited streaming of tens of thousands of movies and TV shows. Unlike its two competitors, however, Amazon Prime also allows à la carte rentals and purchases of its content. You can also chose to subscribe to Prime Video only for $8.99/month.
For more than two decades, shoppers perusing the aisles of Walmart have run into cans of Sam’s cola or coffee alongside national brands on the shelves. In Costco, shoppers can pickup store-brand Kirkland paper towels and bacon. (Store brands are typically priced well below their big-brand peers because they do not spend money on expensive national marketing campaigns like Procter & Gamble or Kimberly-Clark.)
This implies that growth in Prime membership will underpin Amazon’s expansion into clothing and footwear. However, Prime membership levels are already high in the US, suggesting that they could plateau in the coming years. Some 43% of those surveyed said that they already have a personal Prime membership and a further 21% said that they have access to Prime benefits through someone else in their household. So, Amazon may need to focus on driving up purchase frequency and average spend in order to support its market share gains.
On top of 4-star, Amazon has expanded its retail presence beyond its Whole Foods purchase. Amazon opened its first bookstore in 2015 and now boasts over 15 Amazon Books locations throughout the U.S., with plans to open more. Furthermore, the e-commerce power runs four cashierless convenience store-style, Amazon-Go locations along with pop-up stores.
Preview photos show an eclectic range, from the talking Chewbacca mask (made famous by “Chewbacca mom”), a toy cash register, the keto diet book Ketotarian, Philips Hue bulbs and other smart home appliances (that work with Amazon Alexa, naturally). And, of course, Kindles, Echos, and other Amazon goods—which the firm notes have average reviews far above 4.0.
Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. Why We Buy is based on hard data gleaned from thousands of hours of field research -- in shopping malls, department stores, and supermarkets across America. With his team of sleuths tracking our every move, from sweater displays at the mall to the beverage cooler at the drugstore, Paco Underhill lays bare the struggle among merchants, marketers, and increasingly knowledgeable consumers for control.
A.: Yes. Just visit Amazon Prime's gifting page, add it to your cart and follow the instructions to find out how you can give a yearlong subscription to a friend or family member. In your cart, before you check out, just make sure that the box reading "This item is a gift" is checked off, and you can fill in the rest of the information when you pay.
Here, too, valuation is a concern. Any Amazon-proof stocks are going to be dearly valued. And for investors looking for value, LULU isn’t one of the best stocks to buy in retail. But a pullback has made valuation more palatable, and any concerns about the ‘athleisure’ trend fading appear assuaged. LULU is priced like a growth stock, but it very well may be poised to drive that kind of growth.
Amazon's rules state that you must be at least 13 years of age to sign up for an account. However, you must be 18 to make a purchase (since you'll need to input this data into your account before a purchase), unless you can obtain enough money in gift card funds to pay for the purchase or receive a gift card-debit card that has a major card company attached that you can input to pay for the entire purchase price.
But Prime’s ease and accessibility rely on advanced and extensive mail systems that do not exist everywhere in the world, Rosenbaum said. One solution may be for Amazon to work with retailers and vendors overseas, such as 7-Eleven, where customers can pick up their packages. Prime has programs through Whole Foods where shoppers can pick up their groceries, for example.
Ai is not a man you can easily cow. If you’ve read about his trials in China, or watched Alison Klayman’s excellent 2012 documentary Ai Weiwei: Never Sorry, then you know this well enough. But watching his mettle in action in Human Flow inspires a different reaction than it does in Never Sorry. Rather than admire his boldness, we’re invited to search out that boldness in ourselves. The problem that Human Flow documents is massive and gaining in scope, chronicled first as a trickle, then a stream, then a torrent, now a deluge—soon a tsunami. The crisis of our refugees all over the world isn’t a problem one fixes merely by, for instance, banging away at a keyboard or saying pretty things in public spaces. Instead, the problem requires action, and Human Flow, generously taken at face value, is a tribute to those in the trenches: relief workers, volunteers, doctors, academics and lawmakers fighting to give refugees fleeing disease, famine and violence unimaginable to many of us the respect and protection they deserve. In turn, the film asks the audience to what lengths they would go to safeguard innocent people from harm, to give them opportunities to make their lives better. Ai has no vanity; he does not position himself as the hero. Through his devotion to his subjects, Human Flow reminds us how much work it is to help the helpless. The tragic conclusion is that we’re not doing enough. —Andy Crump
Amazon Cash (in the United States and Canada) and Amazon Top Up (in the United Kingdom) are services allowing Amazon shoppers to add money to their Amazon account at a physical retail store. The service, launched in April 2017, allows users to add between $5 and $500 (£5 and £250) to their accounts by paying with cash at a participating retailer, who scans a barcode linked to a customer's Amazon account. Users can present the app on paper, on the Amazon app, or as a text message sent by the Amazon website. Participating retailers in the United States include 7-Eleven, CVS Pharmacy, and GameStop. In Canada, reloads can only be made at Canada Post post offices. In the United Kingdom, reloads can only be made at PayPoint locations.
Now, I'm not usually one to jump on the "trending" bandwagon, but some things are just too genius to ignore. The most popular Amazon products are often made even more so by their honest and straightforward ratings, which make them easy to spot among the millions of other products. Sure, you get the occasional hilariously sarcastic comment, but for the most part, people just want to share their feedback. Your shopping experience is made infinitely more rewarding because of it.
Promising review: "As a clumsy person (like, get-kicked-out-of-stores-because-you've-accidentally-knocked-over-two-displays-while-trying-to-pick-up-the-original-display-you-knocked-over clumsy) who loves nail painting, this has been a gift sent down from Cedric Diggory himself. I love this thing! I haven't been able to spill nail polish once, and that is a feat and a miracle. Even if you're not ultra-clumsy, it's just a convenient helper when nail painting." —JL Dice
On May 10, 2016, Amazon launched a Video Service called Amazon Video Direct which allows users to place videos available to rent or own, to view free with ads, or to be bundled together, and offered as an ad-on subscription. Amazon will pay creators 50% of the revenue earned from rental or sale of the videos, but for ad-supported videos, the makers will get a portion of ad receipts.
Promising review: "I AM ONE OF THOSE PEOPLE WHO IS ALWAYS COLD AND I LOVE THIS BLANKET. VERY THICK! VERY WARM! VERY SHERPA-Y! This blanket is vastly superior to other furry blankets on Amazon and costs less. I am usually a you-get-what-you-pay-for kind of person but that isn't the case here; this blanket is incredible and affordable! I'm very picky and LOVE this blanket." —matt
The service debuted on September 7, 2006 as Amazon Unbox in the United States. On September 4, 2008, the service was renamed Amazon Video on Demand. The Unbox name still refers to the local program, which as of August 2014 is no longer available for downloading purchased instant videos. On February 22, 2011, the service rebranded as Amazon Instant Video and added access to 5,000 movies and TV shows for Amazon Prime members.
Euromonitor International estimates that Amazon US sold $24.6 billion of clothing and footwear in 2017, of which $20 billion was sold by third-party sellers. We estimate that this total would place Amazon roughly level with Walmart, America’s biggest apparel seller—although we note that Walmart achieves this position primarily through first-party sales while Amazon is largely transacting third-party sales.
Promising review: "My oldest son put this game on his Christmas wishlist. Knowing nothing about it, I purchased it; I was overjoyed that he was asking for something that didn't require batteries or wasn't a video game. Now, I realize I'm going to be judged as a bad parent for purchasing this game and for not doing more research before giving it to my teenage son. I accept that. However, this game is so funny. My husband and I have played it with our son quite a few times and it made us all sit together and just laugh so hard that we snort and end up having some very interesting conversations. Yes, the game is politically incorrect and does have some sexual content, but so does everything on TV and on the internet these days. Anything that keeps my teenager talking to me and feeling comfortable speaking with us about odd or uncomfortable things is a win in my parenting handbook." —Chrysswen
A.: Amazon Prime Music is a streaming music service, similar to Spotify or Pandora. Users can choose albums or songs to stream, or allow Amazon to create a customized profile to suit their tastes and do it for them. Currently, the service offers more than two million songs, but its selection still pales in comparison to those of Spotify and Pandora. Amazon Prime members can also download these songs and listen to them online (as long as their Prime membership remains active). Its newer service, Music Unlimited, gives you access to "tens of millions" of songs and weekly new releases. If you own an Amazon Echo, you can pay $3.99/month for this service, but you'll only be able to stream on your Echo device. For $7.99/month, you'll be able to stream on all of your devices.
Promising review: "This will be the most emotional review I’ve ever written. There are millions of different toys to choose from on this planet but to find toys that satisfy my children is quite an accomplishment. I have three boys with Autism, so for me to find a toy that is so good for their motor skills and dexterity is amazing. This has to be the most brilliant toy I have ever purchased. To this company: Pat yourself on the back for a job well done. From this moment forward you have a lifelong customer.” —christina piemonte
Coconut MCT oil, cacao butter, grass-fed whey protein, organic almond butter, and other keto-approved ingredients combine for this protein bomb of an energy bar, designed specifically to support ketone production and keep you fit and focused for hours. It’s basically like jumper cables for your metabolism… if jumper cables tasted like smooth chocolate and almonds.
iPhone Xs, Xs Max offer: Phone Offer: iPhone Xs (64GB) MSRP $999.99; iPhone Xs Max (64GB) $1,099.99. Phone Trade-in: Phone must be unlocked, deactivated & all personal data deleted before trade-in and in good working order; device powers on and there are no broken, missing or cracked pieces. Device will not be returned. Current customers must own trade in device. Credits end at 18 months, early payoff or upgrade, whichever occurs first.
Promising review: "I'm a pro gardener and a total plant geek, so reading all about the wicked deeds of the plants I know and love (and learning some new ones as well!) was a blast. But you don't have to know or even care much about plants to enjoy this book. Amy blends the human stories and the plant details with such humor and depth; as she says, 'I looked for plants that had an interesting backstory. There had to be a victim — a body count... These are plants you do not want to meet in a dark alley.'" —Gen of North Coast Gardening
Snapchat is building a visual product search feature, codenamed “Eagle,” that delivers users to Amazon’s listings. Buried inside the code of Snapchat’s Android app is an unreleased “Visual Search” feature where you “Press and hold to identify an object, song, barcode, and more! This works by sending data to Amazon, Shazam, and other partners.” Once … Continue reading Snapchat code reveals team-up with Amazon for ‘Camera Search’
In January 2013, Amazon launched AutoRip, a digital music service. The service allows customers to receive a free MP3 copy of select CDs purchased through Amazon. Amazon announced in September 2013 that it would launch Kindle MatchBook in October 2013, a similar service for books allowing customers who buy books from Amazon to acquire an e-book copy for free, or at a discounted price of US$3 or less. MatchBook was launched on the company's site on October 29, 2013.